Interwoven Customer Experience Solution Recognized for Vision and Leadership
Interwoven Solutions Cited for Delivering Topline Business Benefits and Targeted Support for Industry-Specific Processes
SUNNYVALE, Calif – May 23, 2006 – Interwoven, Inc. (Nasdaq: IWOV), provider of Enterprise Content Management (ECM) solutions for business, today announced that InfoTrends, an independent research firm, has given high marks to the recently introduced Interwoven Customer Experience Solution in a special report entitled “ Interwoven: A Focus on the Experience.”
For Global 2000 companies seeking accelerated growth, the Interwoven Customer Experience Solution enables the consistent global delivery of persuasive content, resulting in higher customer satisfaction, increased brand consistency, reduced time-to-market for product launches and campaigns, and increased operational efficiencies. Unlike point technologies that address only parts of the customer experience process, the Interwoven Customer Experience Solution optimizes the quality of customer interactions across all touchpoints and all geographies.
InfoTrends, a software strategy consulting service, authored a report analyzing the emerging enterprise focus on customer experience in which it highlighted the Interwoven solution as taking the lead in improving the communications process, resulting in more timely and consistent information delivered across touchpoints. “InfoTrends believes that Interwoven’s Customer Experience Solution is a timely announcement for a number of reasons, including business focus and technology evolution. In essence, customer experience gets to the heart of what we identified as the third of our top ten dynamic content software trends in our 2006 Road Map – focusing attention on the information consumer experience.” The report continues, “With a focus on the customer experience, or the information consumer, we really begin to see tangible business benefits that go beyond cost-cutting and efficiency.”
The InfoTrends report continues the trend of strong independent validation for Interwoven’s solutions for business, which help enterprises realize full value from their intellectual capital, reduce susceptibility to risk, improve efficiency, and increase market agility. In a recent Forrester Wave report on Content-centric Applications Q1 2006, published March 29, 2006, Forrester Research cited Interwoven as a “Leader” in the category as well as a “Strong Performer” in persuasive content.
“We welcome the industry attention and respect that our Customer Experience Solution has earned,” said Bill Seawick, Chief Marketing Officer, Interwoven, Inc. “This solution is central to our strong commitment to helping companies address their most pressing business needs through a fully integrated solution, and represents a major advance in empowering global organizations to drive business growth and ensure brand control across their multi-channel constituencies.”
About Interwoven
Interwoven, Inc., provider of Enterprise Content Management solutions for business, enables organizations to unify people, content and processes to minimize business risk, accelerate time-to-value and sustain lower total cost of ownership. Interwoven delivers deep industry-specific solutions which reduce business process cycle time from initial collaboration through design, production, sales, marketing, legal review, IT and service. Interwoven leads the industry with a service-oriented architecture today and easy-to-use, best-in-class components and solutions. Today, over 3,600 customers, law firms, and professional services organizations worldwide are Interwoven customers including adidas, Airbus, Avaya, Cisco, DLA Piper, the Federal Reserve Bank, FedEx, HSBC, LexisNexis, Microsoft, MTV, Samsung, Shell International, Visa, Samsonite, White & Case, and Yamaha. Interwoven is headquartered in Sunnyvale, Calif., with offices around the world. For more information visit: www.interwoven.cn.
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