SUNNYVALE, Calif. - December 17, 2001 - Interwoven, Inc. (Nasdaq: IWOV), the leading provider of Content Infrastructure, today announced that Halifax, the leading UK retail bank and mortgage lender, has selected Interwoven's Content Infrastructure for multiple Web and interactive television-based customer services, including www.halifax.co.uk, ntl.Halifax.co.uk and Halifax Online.
Halifax, which recently merged with Bank of Scotland to form the HBOS group, chose Interwoven's Content Infrastructure primarily for its branching capability, which is the development of multiple initiatives in parallel, as well as its ability to perform whole-site versioning. These will allow Halifax staff to collaborate on and across different Web-based Halifax initiatives such as bank accounts, mortgages, insurance and personal loans. The immediate benefit of branching is the removal of the process bottleneck created by uploading content from external design and copywriting agencies to Halifax editors for various customer-focused Web services. As a result, the Web team is no longer concerned with mundane publishing tasks and can then focus on enterprise systems development and integration.
"Interwoven's branching expertise allows Halifax marketing and business groups to update and create content for their specific initiatives quickly and simultaneously," said Chris Milner, sales and communications manager for Halifax's eCommerce division. "Of all the software vendors we assessed, Interwoven provides the content infrastructure that will best allow Halifax to develop multiple Web initiatives simultaneously, collaborate across business teams and deploy information quickly and easily."
More than 80 Halifax Web design staff and content editors are based in and around Halifax and Leeds, West Yorkshire, U.K. and work with external design agencies to develop Web initiatives separately without disruption from wider platform integration.
A major development at Halifax is 'Online Holiday Money', a foreign currency and travelers check ordering service. This is the first initiative where Content Infrastructure will enable Halifax to offer more dynamic services to registered customers through a secure, transactional Web environment. The separation of form from functionality enables Halifax staff to change text quickly: within minutes instead of three working days which previously were required as part of a full test cycle of a transactional Website.
"A major asset of Interwoven's Content Infrastructure is that it empowers employees and external specialists to develop Web content without creating a drain on the IS department," explained David Ogidi, managing director of Interwoven, UK & Ireland. "The power of branching is that it lets Halifax boost the level of service they can offer their varied customer base."
Interwoven, Inc. (Nasdaq: IWOV) is the world's leading provider of Content Infrastructure software. Its content infrastructure product suite includes content aggregation, content collaboration, content management, content intelligence and content distribution. Its products are the de facto standard for more than 700 Global 2000 companies including British Airways, Cisco Systems, General Electric, General Motors and Philips. Interwoven teams with the leading best-of-breed eBusiness application providers to provide customers an end-to-end platform for eBusiness. For more information on Interwoven and its proven XML-based Content Infrastructure solutions, visit the Interwoven Website at www.interwoven.cn .
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