Farmers Insurance Goes Live with Interwoven's Content Infrastructure 
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Trims Turn-Around on Web Updates From Days to Mere Minutes

Sunnyvale, CA - August 7, 2001 - Interwoven, Inc. (Nasdaq: IWOV), the leading provider of Content Infrastructure, today announced that Farmers Insurance (Nasdaq: FGRP) has rolled out Content Infrastructure on their "Dashboard" extranet and on www.farmers.com. This launch enables employees, irrespective of technical skill or organizational role, to contribute content to the Web. By scaling content contribution with Content Infrastructure's inclusive content entry, Farmers has eliminated publishing bottlenecks and has seen a surge in Web Team productivity.

"Interwoven's Content Infrastructure has proven to be extremely valuable as it allows Farmers non-technical employees to easily add content to our dashboard extranet," said Mike Binns, vice president of business & technology integration at Farmers. "Since implementing Interwoven's intuitive, easy-to-use product suite we've been able to dramatically decrease time-to-Web."

Prior to implementing Content Infrastructure, marketing managers would generate a change request, sort through the changes daily and prioritize for IT. IT would then assign changes to a Web developer who would do the actual modification and technical QA. The business user would then review and approve the change. Finally, all changes had to be validated in the production environment. From start to finish the whole process could take as long as two weeks. With Interwoven's Content Infrastructure, updates are now done in mere minutes instead of days while maintaining Farmers' high quality standards.

Interwoven's Content Infrastructure allows enterprises such as Farmers to slash the cost of Web initiative overhead by enabling any employee to contribute to the Web directly. As a result, Farmers' IT resources are freed up from tedious maintenance to focus on other critical activities.

"With the amount of daily visits to the Farmers' sites, www.farmers.com, it is paramount that Farmers customer's find what they came for," said Joe Ruck, senior vice president of marketing at Interwoven. "With minimal training, the power of Web updates is now in the hands of Farmers business users, keeping the site up-to-date, accurate and filled with relevant content."

Inclusive content entry is a functionality that enables any member of the enterprise to contribute content directly to the Web using tools and interfaces appropriate to their organizational role and technical skill level. This allows a company to mobilize their entire workforce to the Web.

Farmers Insurance Group includes the nation's third-largest home and auto insurers. Headquartered in Los Angeles and doing business in 41 states, the Farmers group of companies provides home, auto, business, life insurance and financial services to more than 10 million households through 17,000 exclusive and independent agents and district managers.

Interwoven, Inc. (Nasdaq: IWOV) is the world's leading provider of Content Infrastructure software. Its content infrastructure product suite includes content aggregation, content collaboration, content management, content intelligence and content distribution. Its products are the de facto standard for over 700 Global 2000 companies including British Airways, Cisco Systems, General Electric, General Motors and Philips. Interwoven teams with the leading best-of-breed eBusiness application providers to provide customers an end-to-end platform for eBusiness. For more information on one of the fastest growing software companies in Silicon Valley and its proven XML-based solutions, visit the Interwoven Web site at www.interwoven.cn.



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