Harrah's: How Harrah's Hit the Jackpot with Localized Marketing 
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Harrah's: How Harrah's Hit the Jackpot with Localized Marketing

Recorded Webcast
Presented by Anika Howard Weaver, Director Internet Marketing, Harrah's Entertainment Inc.

Learn how Harrah’s has enabled regional casinos to promote local offerings and a customized experience while still maintaining global consistency with the Harrah's brands and corporate image.

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